Find out about the people behind the technology with a day in the life of Florence
We’re pleased to announce a new starter in the Sales Team. But Florence Hinton (Flo) isn’t new to CoolLED, and has been with us for several years, working as part of the Admin team. Here she shares her recent career progression, transferring her customer knowledge to help support the Sales team.

Flo was the winner of the 2022 Nick Edwards Gold Award, receiving many nominations from colleagues right across the company, complimenting her “can do” attitude, and the way she takes ownership of tasks.
She also frequently goes above & beyond, and brings a positive and cheery disposition to the office.
How did your career at CoolLED begin?
I joined CoolLED in 2021 as a temporary cover, before being offered a permanent position in the Admin team. My role mostly involved assisting the Sales Team, organising logistics for global exhibitions, company events, and supporting the finance manager by processing purchasing invoices.
What made you consider changing roles within CoolLED?
Working within Business Support, I developed knowledge by helping customers and my Sales colleagues. When an Internal Sales Specialist role become available, it made perfect sense to progress my career in sales and utilise the skills I developed during my degree in Business Management, Finance and Accounts. The encouragement I received from around the business also made me keen to apply.
Which projects will you be involved with?
The first step will be a learning curve, getting to grips with the technical side of fluorescence microscopy. Alongside this, I’ve already been managing enquiries from customers and reviewing our loan stock and how it’s managed, and implementing it into our ERP software.
What do you look forward to the most about working with the Sales Team?
I’m looking forward to working with people across different departments who are constantly filling my head with science and information on our microscopy illumination product range. And I’ll get to travel to exhibitions and meet my customers.